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Azure Synapse vs Snowflake: The Definitive Guide

Discover the key differences between Azure Synapse and Snowflake around architecture, pricing, security, compliance, data support, administration, data protection, performance, etc...

Luke Kline.

Luke Kline

December 20, 2021

14 minutes

Azure Synapse vs Snowflake: The Definitive Guide.
  • Data models (ex: qualified user, lead score, churn rate, LTV, ARR, etc.)
  • Custom audiences (ex: users who created a workspace in the last 30 days)
  • Product data (ex: shopping cart abandonment, pages viewed, workspaces created, last login date, etc.)
  • All of this information is only accessible to technical users who know how to write SQL and this creates a problem because this data cannot be leveraged on an individual basis.

    Syncing this information into the tools like Hubspot, Salesforce, Marketo, Braze, etc. empowers users to automate and personalize the experience of each individual customer or prospect to increase conversions and grow Revenue.

    Hightouch solves the “last-mile” analytics problem and uses Reverse ETL to sync data directly from the warehouse back into the tools that run business processes.

    Want to Learn More About Hightouch?

    Want to learn more about Reverse ETL? Download our Reverse ETL Whitepaper where we touch on the technology and applications of Reverse ETL.

    Traditional CDP vs. Composable CDP (Comparision Guide)

    Download our comparison guide to understand exactly where traditional and Composable CDPs differ.

    • Event Collection
    • Real-Time
    • Identity Resolution
    • Audience Management
    • etc.

    More on the blog

    • What is Reverse ETL? The Definitive Guide .
  • Friends Don’t Let Friends Buy a CDP.
  • Snowflake

    Marketplace Partner of the Year

    Gartner

    Cool Vendor in Marketing Data & Analytics

    Fivetran

    Ecosystem Partner of the Year

    G2

    Best Estimated ROI

    Snowflake

    One to Watch for Activation & Measurement

    G2

    CDP Category Leader

    G2

    Easiest Setup & Fastest Implementation

    Activate your data in less than 5 minutes