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Data Activation for Everyone - Announcing Hightouch’s New Sigma Integration

Don’t stop at analytics: activate your Sigma analyses and data models in tools your business teams use every day.

Nick Stefan.

Nick Stefan

Jeanne Thai.

Jeanne Thai

February 9, 2023

5 minutes

Don’t stop at analytics: activate your Sigma analyses and data models in tools your business teams use every day.
  • Write Once, Use Anywhere: With Hightouch, you can leverage your existing business logic in Sigma and ensure everyone across your organization has access to the same data, truly democratizing access to data and unlocking the value of your warehouse.
  • Take Action on Your Insights: The new Sigma integration enables you to activate the insights from your Sigma Workbooks in any of your sales, operations, finance, or marketing tools, so you can take action on consistent, up-to-date data.
  • Streamlined Workflows: Business teams can easily select any element in a Sigma Workbook and sync that data directly to the tools they use every day–without needing to know SQL–making it a seamless part of their daily workflow.
  • Justin Thomas.

    Sigma empowers data and business teams to maximize their data warehouse by providing fast, scalable, and secure exploratory analysis in a spreadsheet user interface. The Sigma integration in Hightouch means that users can take insights within Sigma and use them directly in applications connected to Hightouch. Together, we're building efficiency across the organization from data insights to business outcomes.

    Justin Thomas

    Justin Thomas

    VP of Partnerships

    Sigma

    How It Works

    When you create a Hightouch model off of Sigma, Hightouch taps into the underlying SQL of the Sigma element and runs it against your configured source (e.g., your cloud data warehouse). Once the model is created, you can leverage it like any other Hightouch model to create automated syncs to your selected destinations.

    Adding Sigma Workbook as a Hightouch model.

    Add Sigma Workbook as a Hightouch model.

    Get Started

    The Sigma integration is available to all Hightouch customers at all tiers. Check out our docs or request a demo to get started with Hightouch’s Sigma integration.

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    Cool Vendor in Marketing Data & Analytics

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    Ecosystem Partner of the Year

    G2

    Best Estimated ROI

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    One to Watch for Activation & Measurement

    G2

    CDP Category Leader

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    Easiest Setup & Fastest Implementation

    Activate your data in less than 5 minutes